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Provocative Marketing to Consumers on the Go!
Recession or not, consumers are just as active as ever. They’re working two jobs, looking for jobs, raising families, out with their friends, shopping and dining… or at home with plenty to distract them. We’re quite the ADHD society!
So how do you keep up with this populace on the go? With a team of marketing pro’s who specialize in active marketing—who get this frenetic dynamic and use all the mediums and tools at their disposal to connect with busy consumers.
¡Vamonos! Let’s go and market your message to buyers with minds and lives on the run!
vamonos featured project
Text Marketing @ Panchero’s Mexican Grill, Omaha
text pancheros to 79274
This April, Panchero’s Mexican Grill in Omaha’s Village Point kicked off a text marketing program to increase customer loyalty and visits. Signage all around the restaurant invites customers to text-in to receive exclusive weekly discounts sent right on their mobile phone.
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Response has been great! Matt Jaeckel, manager of Panchero’s in Village Point says every week more patrons continue to join and then return for the enticing offers. By Labor Day Panchero’s was closing in on 400 customers added to their text database while tracking typically a 10 – 15% return with each weekly text blast!
Matt explains how fast the response comes into the store. “We had a text message go out for free chips and salsa, queso or guacamole with your paid entree. The blast went out on a Wednesday at 3:00PM. We immediately had customers coming in and showing their phone with the coupon. I couldn’t keep up making the queso! That day alone–from three o’clock on–we had 14 customers come in showing their phone text offer.”